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  7. What is the golden rule of email marketing?

      What is the golden rule of email marketing?

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      3 months 3 weeks ago #1281 by Elias Katsaniotis,MSc
      What is the golden rule of email marketing?
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      3 months 3 weeks ago #1282 by Elias Katsaniotis,MSc
      First Rule: Identify Yourself

      People should never have to read your email to determine who you are and why you have sent them an email. Therefore, creating an identity and answering the two questions “who” and “why” are the first steps toward succeeding in email marketing.
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